This week my writing time has been spent on designing and
sketching. I’m working on a logo for our
Lloyd Loar’s Hometown Bluegrass Festival. I wanted my design to be unique and
descriptive of Lloyd Loar, yet clear enough to use on letterhead, t-shirts
etc. While color and highlights, etc.
will greatly change its appearance, I thought it’d be fun to explain how I
developed my design and show you what it looks like, so far:
1) Considering
that Loar was the genius behind the acoustics of many instruments, I needed to include
an instrument in my design. Since Loar
is best known for his engineering of Gibson’s F5 Mandolin, I chose to sketch an
outline of it.
2) The
original F5 has “The Gibson” written on the head; I wrote “Lloyd Loar” on the
head of my design, instead.
3) Our
festival is located in Loar’s hometown, Lewistown ,
IL .
I took advantage of the space on the fingerboard (neck) of the mandolin
and placed the word “Hometown” there and “Lewistown ,
IL ” just under it.
4) The
F5 has two sound holes, one on each side of the body’s front. I scrolled the word “Bluegrass ”
to fit the shape of one sound hole and the word “Festival” to fit the other.
5) I
liked what I had designed so far, but something was missing. My design looked somewhat “empty”. Obviously, I didn’t have strings on my
mandolin, but I was concerned that they’d be too much. I wasn’t sure how
to incorporate them and still use the neck space for wording. Studying my design, I began to see that the
strings could be drawn so that they appear as though they are extensions of the
letters in the word “Hometown”! I gave
it a try and I really like the effect!
While the logo is still evolving and the scan doesn’t show
the strings real well, here it is so far! What do ya think?
Whole-Heartedly,
Bonnie
P.S. Please
feel free to contact me with questions, thoughts, topics you’d like to ponder
or to read past articles at: http://whole-heartedlife.blogspot.com/. You may also contact me at:
Bonnie
Jaeckle
In Search
of the Whole-Hearted Life
Diagonal
Progress
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